What is the secret sauce of getting a buyer to talk to you??
It's simple - they have to know who you are!
This course will take you from invisible to massively visible in 7 simple steps
Learn everything you need to raise your brand's profile with retail customers:
⭐️ your trade USP
⭐️ the right messages
⭐️ 7 amazing ways to ensure you have newsworthy stories, profile raising activity
⭐️ and much more....
Take Action – get it done in less than an afternoon
You have been trying to get a buyer’s attention and they never reply to your emails and all you get is tumbleweed!
You apply online to the supplier portals and …..eventually get the standard email
“We are sorry we do not have a gap for your products in our range at this time”
Or no reply whatsoever!
You have paid Product Guru or Bread and Jam or someone else to do a lightening pitch and the buyer doesn’t ask for samples, give you their name or seem the remotest bit interested...
Come and learn from me, Karen Green, the Food Mentor!
I have been helping my food and drink clients for over 8 years to gain and grow retailer listings. We have had some amazing successes winning Tesco, Costco, Ocado and many more.
And what is the secret sauce?
Making sure the buyer knows who we are BEFORE we get in touch
Through this easy to follow, quick to implement course, you will learn the EXACT, step-by-step blueprint I follow, with all my clients, to raise their profiles and ensure the buyer knows them before they get in touch
With this tried, tested and proven to work process in place, you will get ahead of the competition and ensure the buyer knows who you are and is ready to talk about a listing
You are Ready to Launch!
You have finalised your brand design and product recipes, built your social media plan to reach your target customers and are ready to make some sales
Now is the perfect time to craft your trade message to ensure you are warming up your future retail customers
You are killing the DTC market
You already have a great brand and have established a good rate of sales through your own website but now ready to take the brand to the next stage and keen to find retail partners to give you a wider distribution
You are already on the way to retail success
Your brand is already be listed in some great local indies or smaller retail chains and you are ready for the big time!! You want to take the next big step and get a top UK grocery listing ahead of your competition
Find out what’s in the course and download your One Page Trade Marketing plan.
We dig into how to create that trade USP and design the right message.
How LinkedIn can help raise both your personal profile and that of the brand and create content that gets the buyer to contact YOU!
Decide if exhibitions are worth the investment for you and if so download our checklist to make sure they are a success.
How to use press releases, journorequests and other ways to get personal and brand coverage.
Awards are a great source of recognition, PR and reasons to contact a buyer - so check out how to win!
Ensure your online presence is optimized so when the buyer checks you out, they are suitably impressed to take action?
#hastags how they can help improve your visibility and enable the buyer to find you.
Referrals and other ideas for ensuring you get recommendations to the buyer.
Brief catch up on everything we have learned.
If you purchase the Pop Up Product Program, you’ll receive:
2x opening and closing videos
2x trade marketing templates
2x bonus downloads
Everything you need to ensure your retailer buyer gets to see and hear your message at least 7 times.
Yes - once you purchase the course, you’ll receive an email with your login details and gain access to everything immediately.
Absolutely. You’ll get lifetime access to all of the course content, so you’ll be able to continue to use the info over and over again.
This course will not overwhelm you – it is really easy to do and designed with you in mind, so that you can get trade messages out there. I do suggest to my clients to allow 90 days for great effects. However with LinkedIn, you may find your buyer getting in touch sooner than expected!
There are no guarantees in life and certainly not with the UK grocery sector. BUT this course will load the dice in your favour, raise your profile with the buyer, get you ahead of the competition and ensure you maximise coverage for your brand.
That’s totally up to you. There is around one hour of videos but each one requires some work especially the all important USP and trade messages It’s possible to binge them and get it done in a couple of hours or you might want to do a little bit over a week or longer. Whatever works for you.